Why jump on it is important

founded by Charles “NOOK Turner” Byrd, Dorothy Turner & Sharon Ellerby in 1997

Jump On It specifically unites youth and their families under the auspices of live national & local entertainment. It is an experience that highlights the arts as well as the availability of valuable health & life resources.

Our vision is to maintain and uplifting community through positive expression that embodies the authentic origination of Black Austin culture. Our mission is to curate events that cater to Black Austin. These events allow our audiences to celebrate and embrace Black culture. We utilize these events as a tool to offer our educational programming. This is possible because we incentivize Jump On It University participants with exclusive access to meeting artist, celebrities and other perks. Throughout the years we have focused on financial literacy, access to wealth, police interaction, self-empowerment and overall community building. The sole purpose of our events is to offer education and resources under the auspices of a fun, entertaining social gathering.



'Jump On It' moves out of east Austin as organizer decries cost

'APD vs the Hood' dodgeball game raises questions about policing

Austin police play community in dodgeball

The Executives

NOOK Turner


NOOK Turner is a very accomplished rap artist . He has been mentioned in Billboard Magazine, named “Top 25 under 25 in America” by the Future 500 Magazine and received numerous humanitarian awards. He has taught verbal tradition workshops at various universities in central Texas and served as a Drop Out Prevention Specialist for the Austin Independent School District for several years. Outside of music, he is an innovator in creating popular outreach options for youth.

Breanna Byrd

Operations Manager

Breanna is a graduate from University of Texas at Arlington with a Masters of Public Administration (MPA) and bachelors in Business Administration (BA). She has also worked in city management and county administration in Tarrant County. Breanna has worked with various organizations and has dedicated herself to improving the quality of life for urban youth. Her work with Jump On It began in 2012. Breanna co-found Jump On It University and uses her educational background to facilitate programming.